Today was a picture perfect fall day in New York City. Just the right temperature for a PR guy hustling around town in a suit.
This morning I met up with my clients at Alpha Innovations and introduced them to my new media contact, Rachael Levy from the Wall Street Journal, at Zibetto's Espresso Bar - right across the street from Radio City Music Hall.
The three of them had a great conversation about the current state and future of the hedge fund industry along with some background on Alpha Innovations' official launch today. Rachael asked smart and informed questions, and I thought Nicole Biernat and Larry Newhook at Alpha Innovations provided expert and forward thinking commentary. Hopefully today's discussion will inspire Rachael to call on them for quotes and perspectives for future coverage.
After that meeting, I left Larry and Nicole so they could grab some lunch, and jumped on a Q train back to Park Slope to catch up on emails and moderate their afternoon conference call with Madeline Shi at Business Insider - another new contact for me. Prior to joining BI, Madeline was a reporter at CoinDesk. The three of them spoke for about 45 minutes about a wide range of topics related to asset management, blockchain, Bermuda as a domicile and more.
Today was also a good media coverage day for Alpha Innovations with write-ups on the launch and profiles on the company posted to Institutional Investor, Hedge Fund Alert and PE Hub.
We've also got an office visit on the calendar with Landon Thomas, Jr. - an international finance correspondent at the New York Times next week. Landon is another new media contact for me and I'm looking forward to meeting him in person.
The New York Times building is across the street from the Port Authority and it's awesome. Fun fact: my high school friend Kevin Murphy was the project manager for all of the iron work on the building. Murph was also the project manager for the Freedom Tower and you can see him in much of the media coverage around the opening a few years back.
I spent the rest of the day gathering up info and making myself smart when it comes to my new client Veras Partners. A lot to learn about application management outsourcing and other software-related topics on this one. Looking forward to our kickoff call tomorrow afternoon.
Thanks for reading today's update. If you have any questions, please don't hesitate to reach out.
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